MARKETING TO CHINA AGENCY
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In 2019, there were more than 150 million outbound trips from China, which means there was the number one travel force in the world before the pandemic. In 2019, 70% of holiday bookings were made online. How do Chinese holidaymakers plan their holidays in 2023 when the world economies expecting their return? How do they…
in 2023, EVERYTHING is digital with the tourism industry in China. Sales, marketing, Promotion, Loyatly, Project, travel management, suppliers … Digital is everywhere. All Digital agencies survives. Most of Traditionnal offline agencies have died in China during lockdowns and pandemic. Digital is the key to attract Chinese travellers in 2023 The incredible…
In China there’s a Super App progressively be part of Chinese people life : WeChat, or Weixin (微信). Everybody live on WeChat in China . WeChat the Mega App But not like WeChat, these sites have arguably by no means transformed the way in which we dwell. Our usage of details and social circles has…
The average daily online leisure time for Chinese people has reached 4.9 hours in the past year, with an average annual leisure consumption of 5,647 yuan (about $863), according to a report recently released. Published on December 9th, “Leisure Green Paper: China’s Leisure Development Report from 2019 to 2020” is a collaboration between the Chinese…
The US confectionery firm Mars Wrigley has stated that it “respects China’s national sovereignty” and apologized after an advertising for its Snickers bar referred to Taiwan as a country, provoking fury in China. China’s social media quickly adopted screenshots of promotion for the nutty confections featuring the South Korean pop group BTS. “We are aware…
This week’s roundup features three campaigns: Louis Vuitton’s new brand ambassadors; First Aid Beauty’s partnership with Cyndi Wang, “Sisters Who Make Waves”; and Tmall Global’s skateboarding program. Louis Vuitton selects TNT as brand ambassador Louis Vuitton has named TNT, a group of Chinese boys also known as Teens in Times, as brand ambassadors. The campaign…
Douyin announced that its online sales have more than tripled The Chinese edition of TikTok, Douyin, has announced that its online sales have more than tripled in the year to April. This is a remarkable growth rate for an e-commerce startup at a time when the majors in China are slowing down. Chinese short video…
Chinese tourists will start to travel in 2022, many countries already open their border to them. In China, 80% of white collars plan to travel oversea when borders will be open according to travel association. As a professional of tourism, you want to make sure that your company is on the map for all tourists….
China’s regulator asks tech companies not to force users to download apps China’s information technology regulator has asked technology companies to stop forcing users to download applications from their websites. The suggestion could cut into the profits of major internet companies, as they could see the number of application and data users decline. Chinese Internet…