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‘Restaurant Australia’, Australia’s new food and wine campaign to seduce Chinese travellers
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‘Restaurant Australia’, Australia’s new food and wine campaign to seduce Chinese travellers

Tourism Australia launches a new food and wine campaign, ‘Restaurant Australia’ Until now, the different campaigns Tourism Australia has launched involved beautiful girls, luxurious experiences and many celebrities, like the controversial slogan “Where the bloody hell are you?” However, the success wasn’t always the one expected. Below is the misinterpreted but yet famous Australian commercial:…

Italy will attract a large number of Chinese tourists
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Italy will attract a large number of Chinese tourists

Chinese people were more than 110 million to travel last year. They spent an amount of 130 billion dollars. It makes them the tourists to attract in 2015 and the years to come. Italy begins to want to attract more Chinese tourists. Chinese tourists in Italy Italy is present on the top 10 destinations where…