Can you imagine the Chinese Population? 1,453,886,621 on February 17, 2023, based on the latest United Nations data. It’s the equivalent of 18.5% of the total world population! Can you figure out the Market Potential? Key figures about the Chinese tourism wave: China became the largest source of tourists in 2014 In 2019 more than 170 million…
Before COVID China was the largest source market of tourists with 155 million outbound trips made in 2019. Today, in 2023 the world awaits for Chinese tourism to get back to its pre-pandemic level. China stays number one globally in terms of the number of outbound trips and money spent during these trips. It seems…
Digital is the new way to attract Chinese tourist You may be an online travel agency looking to reach Chinese customers. You have wonderful, peaceful and beautiful destinations to offer. The only issue is that reaching your target Chinese customers in 2023 won’t be easy if you only focus on one aspect. In this article,…
As you may probably well, know, social media in China is booming and becoming an excellent way for companies to promote their products or their brand, especially when China is just opened from COVID isolation. Here are some figures and facts that can help you to have a better understanding of the market: China is…
Nowadays, China is one of the largest world markets for outbound tourism and in 2023 hotels are trying to win them back. Through marketing strategies, hotels can boost their popularity among Chinese travellers. The amount of Chinese tourists around the world is growing at an unprecedented pace due to the rise of disposable income and the…
Each year, more than 100 million Chinese tourists are traveling abroad looking for new experiences. However, Asian countries remain the most popular destinations among Chinese travellers. Before the Pandemic, the number of Chinese outbound travellers has rapidly increased becoming the largest source of tourists. Today in 2023 the world is expecting their return. How to…
After the harsh COVID times, group travels are set aside for Chinese tourists. You will not any more see them getting out of several buses per ton. Those are increasingly many to turn to personalized travel, more interesting according to their taste. Chinese tourists Chinese tourists have been for a few years encouraged by the Chinese government to…
According to pe-pandemic data from the 2019 annual subscriber survey of Travelzoo, a travel and entertainment deal provider in Asia: 19% of Chinese travellers say that they would like to go to Italy. The country is ranked 8th in the top 10 of Chinese traveller’s destinations wish list and is the first European country to…
Luxury products are no longer the only thing sought by Chinese tourists Juwai, a property website in China is noticing a sudden rise in real estate investment in the UK. Why? Because Chinese tourists are taking advantage of the recent Covid zero-tolerance policy cutback in the country. It has been only a month, but it…