Why Marketers still use WeChat in 2022 to target Chinese People? Would you like to enter the Chinese market? Develop your existing business in China? Do you think of WeChat maybe as newsletter , as a loyalty program? Or simply, would you like to improve your online visibility in China? Well, if you have to…
You want to enter China, the most Dynamic and competitive Market in the World. Where should I start ? Bet on Digital First Increasing your online presence in the world’s largest internet market Since the nation opened as many as international expenditure within the 1970s, China has attracted a huge amount of international firms trying to capitalize over the country’s enormous inhabitants, financial advancement and newfound appetite for western purchaser items and companies. Much…
You’ll find extra than 800 million world wide web customers in China, who are forever linked to their mobiles, tablets, and desktops. Regardless of this substantial number of potential on the internet customers lots of new corporations getting into the market battle to catch the attention of clients. How can you goal the Chinese market on the internet much more efficiently? What new strategies are makes and companies applying to bring in Chinese clients? The answer is on the net influencers, or ‘Wanghong’. Let’s check out how these…
You are a travel Agency based outside of China and you want to attract Chinese travellers ? You have a lot of question , you are lost and you should read this article. Even though studies have shown China is experiencing a slow economic growth, the truth is the numbers of tourists for both outbound/…
In 2015, 109 million Chinese tourists spent 229 billion USD overseas. Analyses of the Chinese market show that in terms of both numbers of travels and money spend during those trips, China is positioned ad one of the top. From Hong Kong to the world One of the favorite destinations for China’s outbound tourists has…
OTA’s situation in China Before starting to explain and detail further information let me start my explanation with two mains ideas that might appeared obvious but are relevant points to understand the situation of online travel agencies (OTA) in China. The first main fact is the booming of digital era, in China there is…
New Zealand is located in Island, it is a small country that can be compared to the size of Japan or Britain. This little country proposing wonderful landscapes and an amazing view of all the natural forest and mountains treasures that New Zealand is offering. What a wonderful video, right? Even the stunning pictures and…
TripAdvisor symbol is recognized . The brand has decided to change its name in China, DaoDao become Mao Tu Ying. It’s a combination between “owl” and “journey”, two words which well described the goal of TripAdvisor. Why TripAdvisor changes its name in China? Mao Tu Ying will now be used as the global brand in order…