Chinese millennials like to travel abroad !
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Chinese millennials like to travel abroad !

Chinese millennials are very different from older Chinese generations. The top characteristics of this social group are: their income, activities and more independence.  Some quick facts about Chinese millennials About 2/3 of Chinese millennials are college graduates and 8 out of 10 are employed full-time. As a result, they receive higher incomes with more than…

Thinking about attracting Chinese wallets to your country?
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Thinking about attracting Chinese wallets to your country?

Do you want to attract Chinese tourists? Imagine the Chinese population: 1,375,000,000 people…. Can you figure out the huge potential of this population? 1,375,000,000 wallets Let’s give some figures about the Chinese tourism wave: China became the largest source of tourists in 2014: Increase of 395.7% since 2002. They have spent 102 billion dollars during their stays….

$422 billions: the size of the Chinese outbound tourism market
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$422 billions: the size of the Chinese outbound tourism market

Luxury tourism is a success: 2012 is the year when the Chinese tourists became the biggest spendthrifts of the world during their journeys abroad. A strength of even more powerful consumption is to be planned in coming 25 years. In spite of the fluctuations of stock-exchange market and the devaluation of the change, a slowing…

Thailand enjoys a surge in Chinese inbound tourists
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Thailand enjoys a surge in Chinese inbound tourists

The enthusiastic Chinese travelers have figured that Thailand is the next best place for them to hang out at, thus giving way for an increasing trend in the percentage of Chinese visitors to Bangkok. Thailand has become a top destination on Chinese tourists’ wishlist The trend does not seem to be going downward any sooner as…

More Chinese tourists to visit Japan and South Korea this summer
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More Chinese tourists to visit Japan and South Korea this summer

Japan and South Korea are the priority targets for Chinese tourists this summer Summer time is gala time for children anywhere across the world. This time, for Chinese students, summer’s heat has been doubled with an increase in the opportunity for them to go across the world touring. Many of the Chinese families have made up their…

Chinese tourists flock to Egypt for the Pyramids!
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Chinese tourists flock to Egypt for the Pyramids!

Chinese tourists in Egypt Egypt, the land of pyramids and cultural heritage, seems to have lost the sounds of the ever-jingling bells of its foreign visitors after going through a revolution. Most of the visitors of the Egyptian magnificent structures were the Americans and the Europeans all these years. Now, the Chinese have managed to…

What you must know to understand Chinese tourists in 2015
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What you must know to understand Chinese tourists in 2015

It’s been at least 5 years since people truly started to notice the lightning speed increase in Chinese outbound tourism, for its best and its worse.  While it started off as mass group of Chinese with their camera and their wallet mostly dedicated to shopping (60% of their budget, CNTA), things are changing, big time…

How to recruit the best opinion leaders for attracting Chinese tourists
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How to recruit the best opinion leaders for attracting Chinese tourists

As you may probably well, know, social media in China is booming and becoming an excellent way for companies to promote their products or their brand. Here are some figures and facts that can help you to have a better understanding of the market: China is the world’s largest social network market. 80% of the…