10 ways for a hotel to attract Chinese tourists
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10 ways for a hotel to attract Chinese tourists

Nowadays, China is one of largest world’s markets of outbound tourism and hotels are trying to attract them. Through marketing strategies, hotels can boost their popularity among Chinese travelers. The amount of Chinese tourists around the world is growing at an unprecedented pace due to the rise of disposable income and the increase of Chinese middle…

Skiing is the new trend in Chinese outbound tourism
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Skiing is the new trend in Chinese outbound tourism

Chinese tourists are looking for new vacation destinations. Ski tourism is the new trend for Chinese travelers. The amount of Chinese tourists is increasing in unprecedented numbers. Last year, around 97 million Chinese tourists crossed the border of the Asian giant and is expected a growth up to 100 milion of tourists. China has become…

10 tips for tourism marketers wanting to attract Chinese Tourists.
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10 tips for tourism marketers wanting to attract Chinese Tourists.

Show respect for their culture, recruit local employees and integrate Chinese payment systems are the keys to attract Chinese tourists. Marketers have to understand Chinese travelers in order to catch them. Majority of Chinese population is not able to speak English and this become an obstacle for Chinese traveler who wants to spend money. Therefore…

Mauritius shake things up to attract more Chinese tourists
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Mauritius shake things up to attract more Chinese tourists

Mauritius tourism has been holding a series of promotional activities in China, especially to tap the immense potential Chinese tourism market has to offer in this growing field. Towards this end, Air-Mauritius started direct flights to major cities in China such as Shanghai, Beijing in the year 2013, this kicked off their aggressive marketing plan….

Why are the USA attracting more Chinese tourists than Australia?
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Why are the USA attracting more Chinese tourists than Australia?

According to the China Tourism Academy, Australia was one of the top 5 favorite destinations of Chinese tourist. The country was however lagging behind New Zealand, USA and Canada. Here are the reasons why Australia attracted fewer tourists than other countries: The country is more appealing to Chinese tourists… According to a study conducted by…

Chinese tourist improving their behavior is a reality
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Chinese tourist improving their behavior is a reality

Chinese tourists have shocked the International community through several events, but  the authorities are taking measures to tackle their tourists bad reputation issues. Here is how they intend to improve the Chinese tourists behaviors: Bad manners Last year Chinese tourists created several worldwide bad buzz with their poor behavior abroad. Last summer some of them…

China’s growing tourist spending deficit
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China’s growing tourist spending deficit

According to government forecasts, China will likely face a $100 billion tourist spending deficit in 2014. This is directly linked with the Chinese tourists travelling and spending their money outside their home country’s borders. The fact that less foreign tourists are coming to China and therefore spend less on the Chinese soil is not helping…