Australia is the most desired destination for Chinese tourists.
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Australia is the most desired destination for Chinese tourists.

The Colosseum of Rome, the Tour Eiffel of Paris or the Big Ben of London are no longer the preferred destinations to Chinese travelers while these days, the Opera House in Sidney or the Great Barrier Reef of Australia seem be the most desired holiday destination by Chinese tourists. Australia has become the favorite holiday…

3 keys to understanding the Chinese Traveller
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3 keys to understanding the Chinese Traveller

3 keys to understanding the Chinese Traveller Unlike the individualistic West, Chinese are influenced by the members of society, as a result their actions, behavior to a great extent are influenced by society, peers, etc. Chinese travel not only for relaxation and fun, but also to increase their social status. Traveling abroad for fun increases their…