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Throughout the main touristic forums in China, we can draw up the portrait of Chinese travellers. According to their behaviours, we can therefore understand and identify Chinese tourists’ particularities. 1. Chinese seniors prefer travelling in groups They favour travel surrounded by members of their family or travelling companions.Indeed, family relations have a really important place…
Recently, Chinese seniors are more and more travelling but mainly inside China Harsh past Nowadays, Chinese elderly people decided to travel more. Now that they retired from work, they want to finally enjoy their lives. “Finally” because these people went through lots of horrible things during their youth. Indeed, Chinese seniors underwent all the horrible…
Before COVID China was the largest source market of tourists with 155 million outbound trips made in 2019. Today, in 2023 the world awaits for Chinese tourism to get back to its pre-pandemic level. China stays number one globally in terms of the number of outbound trips and money spent during these trips. It seems…
As you may probably well, know, social media in China is booming and becoming an excellent way for companies to promote their products or their brand, especially when China is just opened from COVID isolation. Here are some figures and facts that can help you to have a better understanding of the market: China is…
In 2023 the habits of Chinese travellers are changing, now, the popular new trend is focused on personalized adventures. Chinese tourists are looking for customized and interesting travel The tourism market in China has been on pause for the last three years until the government removed the COVID quarantine restrictions. For many years, Chinese tourism…
White-collar Chinese travellers are dominating in after COVID era The Genext Chinese or better known as the millennial born between the 1980s and 2000, are well-educated, rich and tech-savvy. They owe this to the economic reforms in the country, and this generation is reaping the benefits. With more wealth created, disposable incomes have increased, and…
China just resumed its opening. In 2023, the Asian Tour will likely expand its popular International Series to include three tournaments in the Greater Bay Area, including visits to Hong Kong, Macau, and perhaps Shenzhen. Golf in China used to face massive suppression, especially during Mao Zedong’s reign, who qualified the sport as a “Sport…
According to a study by the United Nations World Tourism Organization and the China Tourism Academy, China sent more travellers abroad than any other market before the coronavirus pandemic paralyzed international travel in 2020, with about 150 million Chinese tourists spending $277 billion abroad in 2018. That exodus stopped in 2020, and as part of…
China’s government opened its borders to foreigners on January 8 and allowed Chinese citizens to go abroad. Some in the travel industry anticipated a surge in international Chinese travellers after Ctrip, a Chinese online travel agency, reported that between Dec. 26 and Jan. 5, search interest for outbound flights from mainland China increased by 83%…