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New needs that you need to meet to keep the Chinese tourist!

With 100 million Chinese tourists set out to discover the world more and more customer needs have to be met.

This clientèle that more and more countries are trying to attract because of their number and their high purchasing power has more requirements
The basic needs of Chinese tourists are satisfied : slippers hot water, mandarin speaking personnel, it’s all there.

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It’s a new day, there are new taste because Chinese tourists want to feel good

According to the results of anew survey by the hotel Small Luxury Hotels of the Worldbrand, there are several features and services which Chinese travellers expect beyond equipment that has become commonplace in many hotels in the world such as slippers,kettles,or staff who speak Mandarin Chinese.

Chinese tourists seek high tech rooms.

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For example, for Chinese tourists being away does not mean disconnected from the internet. 65% of the tourists asked said they wanted free WiFi in the room. This represents a higher percentage on any other market which is probably caused by the strong taste for Chinese for the digital in general. Similarly, they are 29.2 to want a host system for iPod / iPhone which is a direct consequence of the high penetration rate of this equipment in China. As for WiFi, this feature has been very popular with Chinese travellers.
Personal experience has taken an important place in their travels

When choosing a luxury hotel, “personal experiences” are also an important feature and at a much higher than when poll with tourists from other countries percentage. Then came ranked second “character and charm”, a major feature among all groups looking for luxury hotels.

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They are more and more attention to the quality of the drinks and food

 

No surprise here, when you know how many scandals there has been recently in Chinese about food and beverage. Quality food and beverage are also part of the travelling experience for a lot for Chinese travellers: 51.5 percent said they wanted a prestigious restaurant in the hotel, while 48.5 per cent would like a rooftop bar. They also like to consume wine, beer and champagne in the mini bar along with soft drinks: Coca-Cola was their favourite brand of mini-bar.

Their four-legged friends are an integral part of their adventure, take into account!

The survey also revealed a small but visible number of respondents (7.3 per cent) who wants to bring their pets on vacation.They expect hotels to provide them with adequate equipment.

pet-travel-with-Chinese-tourists

The Maldives is the destination to choose to install its hotel luxury store

Hotel stores in search of the next favourite luxury tourist destination should focus on Maldives, first destination mentioned by the Chinese interviewed for this survey. In addition, the brand that Chinese want to find more in this kind of place is definitely Hermes.

By their number and their significant buying power it goes without saying that Chinese tourists greatly influence hotels policy in equipment. They have no other choice but to adapt,to provide quality services and be as responsive as possible in order to avoid bad publicity, because of the taste of Chinese for the digital world. Information amongst Chinese people spreads very quickly.

The Internet Word of Mouth and the improvement of services in hotels go hand in hand

In such circumstances it is necessary to appeal to an agency that will be able to control reputation to limit the damage caused by bad comment via the Internet word of mouth (IWOM). This same transmission channel of information is perfect to attract Chinese tourists to your structures. Knowing these things is increasingly important to be able to differentiate yourself from the competition by maintaining a competitive edge.

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10 Comments

  1. If you are looking at coming to New Zealand we would be happy to talk to you and show what we have both on our river and around the Hawkes Bay region. Check our Web site mohakarafting.com. We have a range of products but the grade 3 would suit your clients. Fly through Wellington up to Hawkes Bay then Taupo Rotorua and out through Auckland. Our web site links to the Tourism Hawkes Bay Site which will have other activities, wineries, Hotels etc.
    Regards
    Mikeal

  2. Hi,

    Let me know your feedback with our offer for Chinese Tourists ?

    With a broad vision of growing up in the industry, I’m keen in establishing ourselves in all the major metro cities of World. We are into tourism industry including the adventurous sports mainly Skiing, Snowboarding, Rock Climbing, Mountaineering, Trekking, rafting and sightseeing.

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    Our Services:
    As a part of our service, we provide the ground transfers from Srinagar airport to your chosen accommodation and back again upon your departure. We securely provide various types of accommodation, from luxury hotels to basic hut lodgings. As you are aware, there are a very few of those. However unlike any other service providers, we provide quality guides for off piste and back country skiing, with one of the most experienced and friendly Ski instructors to ensure you have a great skiing experience. Our Services include transport (including ground transfers) luxury & budget hotels/hut lodgings, meals, refreshments, professional alpine guides and instructors, reame rescue in case of emergency and rescue & emergency training.

    Business Offer:
    We are looking for a break in International market for our adventure tour products manly skiing, snowboarding and mountaineering. We may work on commission and margin basis or even ready to do partnership in terms of marketing and referring our customers to each other.

    Please do get back to us with your valuable concerns/suggestions/opinions. We’ll be more than happy to answer any of your questions.

    Looking forward for positive reply from you,

    Best regards

  3. Hi Gentlemen?

    we are a travel agency operating in Turkey and want attract Chinese tourists. We see your services and want to have a quote please.

    We provide all kind of travel activities, daily tour programs, incentive programs, bus rentals, excursions of any type, team building activities and so on. It will be a pleasure for us to come in contact with your company.
    Best regards,

    Etra Travel
    Osmanağa Mh.Serasker Cd.69/9 Aybek İş Hanı Kadıköy / Istanbul

  4. Hello,
    We already send you an email with more details. Thank you for contacting us.
    See you on skype or by Phone.
    My Skype id : olivier.verot

  5. East Africa is calling . The magical safaris are waiting. Stop imagining how a live elephant really looks like…we’ve got it in our national parks. But most importantly, share the warmth of East African people.

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    We offer amazing trips in Kenya, Uganda, Tanzania, Rwanda, Ethiopia, Zanzibar and Madagascar

    Give us a try on [email protected].

    Regards, Isaac

  6. Greetings from IyewMaldives

    It is been a great opportunity and the privilege for us to introduce of the services offered by our organization Iyew Maldives.
    iyew Maldives travel & tour is a travel agency running in full operation independently. It was established under the main company Iyew Maldives Private limited. We began our business as a service provider to the travelers from different parts of the world. Mainly on organizing excursion services to the guest who stay at city hotels in Maldives.
    We’re committed to being reliable, trustworthy and professional when dealing with tourism partners and clients in all aspects of our operations and services that we offer in Iyew Maldives. We believe that our success is through the satisfaction of our business partners and clients. So, we put all our effort to provide them with high quality service, wide range of choices and knowledgeable information.

    We have cherry picked the best guest houses in the local islands of the Maldives, offering you exclusive packages including private desert island/beach where the bikini restriction does not apply so you can take advantage of the best the Maldives has to offer. Discover the real Maldives ! Life style, tradition and pure nature by staying on a local island, experience traditional fishing, snorkeling, diving and exploring uninhabited Islands. An alternative budget holiday and an experience of a life time!
    If your interested send your guest in maldives let us know

    Thank you

    Best Regard

    Mohamed Arushad
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  7. We already importing from Chineses market so if you are looking trustworthy business partner in tourism for Balkan and Scandiavia, Iceland exclusive, here we are. We are looking forward to hear from you.
    This is only one site on our website we have in your language.

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    Wish you happy day,

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