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Thailand is becoming a Shopping Destination thanks to Chinese travelers
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Thailand is becoming a Shopping Destination thanks to Chinese travelers

Thailand is emerging as a new and enticing luxury shopping destination for Chinese tourists, a trend underscored by the recent developments in the Thai retail sector and the changing preferences of Chinese travelers. 10 key figures about Chinese tourists in Thailand as of 2023: These figures highlight the significant role of Chinese tourists in Thailand’s…

Dior in China under a E-reputation attack

Dior in China under a E-reputation attack

In China, allegations of cultural appropriation against Dior have resurfaced. Netizens have accused the fashion house’s Fall 2022 items with “Jardin d’Hiver” motifs of imitating traditional Chinese painting techniques. The product description on the official Dior website describes the series as “a romantic and exotic interpretation of Monsieur Dior’s wall murals.” Following the recent plagiarism…

 Top Brands can sell anything in China
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 Top Brands can sell anything in China

Li-Ning, a Chinese-owned sportswear company, is set to gain popularity in the booming coffee market. Li-Ning, the Chinese sportswear brand that gave birth to the Guochao fashion trend at Paris Fashion Week 2018, has now woken up China’s booming coffee market with its application to register its own coffee brand “NING COFEE”. According to records…

The Haute Couture is fashionable in China in 2022

The Haute Couture is fashionable in China in 2022

Global luxury brands have been developing new digital and physical ways to showcase their haute couture collections in China over the last few years. The Dior Spring Summer 2020 collection was streamed live on Huawei PP. In 2020, the first digital haute couture show in China  was directed by Matteo Garrone. Coronavirus restrictions have led to a lack…

Luxury Fashion Brands are Embracing the Athleisure in China
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Luxury Fashion Brands are Embracing the Athleisure in China

Displaying up in yoga trousers and sneakers wherever outside the house in the fitness center was once frowned upon, however present-day street-style icons and pros alike flaunt their healthy way of life on the move by donning limited-edition trainers matched with high-performance sportswear and smart-tech gear. It is really clear which the athleisure craze is below to stay. The phrase athleisure – not long ago a part of the 2016 Merriam-Webster’s Dictionary – refers to informal garments developed to…