MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

New Regulation for the e-Commerce in China
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New Regulation for the e-Commerce in China

China’s market regulator has introduced a series of ecommerce laws Monday to reflect recent developments in the sector. These include livestream sales, user privacy and forced exclusivity. The IPO of the Sharing Economy Giants in China Energy Monster, a Softbank-backed Chinese power bank rent company, has applied for an initial public offering (IPO) in the…

5 Chinese marketing terms you need to know in 2020
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5 Chinese marketing terms you need to know in 2020

To understand marketing in China in 2020, you first need to have a good knowledge of these five terms that have become an integral part of Chinese marketing. They are not just passing fads, but lasting trends that reflect the changing preferences and habits of Chinese consumers. If you would like to know more, read…

How to target the HNWI in China?
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How to target the HNWI in China?

You want to target rich people in China, to sell your property, your financial service or luxury products…. This article is for you.   Focusing resources on the right people and places is a critical success factor in marketing. For brands looking to develop their high-value goods markets, reaching and impressing high-value people in China…

The monetization on the Chinese Xiaohongshu platform
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The monetization on the Chinese Xiaohongshu platform

By opening up to more merchants, the Xiaohongshu social e-commerce platform expands its restrictive vendor account settings to include sellers of all sizes rather than just registered trademarks. This allows the platform to advance its marketing initiative. It seeks to improve the monetization of its users and traffic. The application is one of some content-driven…

Top 12 opportunities in China as a foreigner
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Top 12 opportunities in China as a foreigner

China offers many business opportunities for foreigners and locals alike. However, the level of success depends on your strategy. The unstable nature of doing business in China explains why some foreign entrepreneurs get rich by investing there, while others are frustrated. The difference between these two groups of people is that one group has explored…

How Michael Kors Triples Sales in China (last year)
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How Michael Kors Triples Sales in China (last year)

Michael Kors Triples Down in China, how the premium luxury brand did that?    From adding a new e-commerce channel to naming a dual-brand ambassadorship to pushing forward a 360 degree Qixi (七夕) marketing campaign, the American fashion brand Michael Kors   Michael Kors is making major moves in China Michael  Kors is making major moves…

WeChat mini-programs have been taking China’s ecommerce industry by storm.
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WeChat mini-programs have been taking China’s ecommerce industry by storm.

WeChat is the first information channel and means of communication preferred by the Chinese. With this application, you can do almost anything. 94% of Chinese users who have WeChat use it every day. They visit it on average 10 times a day. They can send messages and call their contacts. But also pay directly with…