Why we don’t work on commission !
It’s a New Market for you!
There is no doubt, everyone who’s reading this article is a professional in his field of expertise (Travel agencies, Hotels, Resorts, Tour Operators, etc…). Once you’ll receive groups of Chinese tourists, I am more than sure that you will provide the best service/experience ever.
Be serious enough to learn
Thinking about the Chinese Tourism Business is a sign of ambition, but even with 20 years experience in the Tourism Business, when entering a new market like China, there is so much practices that you will still have to learn before doing business in China.
Commission, useless Commission..
No Marketing Agency will accept working on commission to market your business in China. They have rents, bills and employees to pay. Working one month and waiting for the first wave of clients to contact and book on your business is just impossible for them.
On the other hand, while Chinese B2B partners will be happy to work on commission, I wish you good luck finding a partner without ANY digital presence. (This article explains why!)
Be ready to be copied
If some Chinese travel agency accepted to work with you on commission without having a community seeking you service (it’s generally low level travel agencies), it means they will gladly take your tours, services and business model, they will copy it, and start selling it 2 times cheaper.
They want easy business by any MEANS!
Do you want one-shot or continuous Business?
Those who work on commission with you on China will keep the database of the potential clients that contacted them, this Database is priceless, they can sell it, they can use it for prospecting, etc…
The final scenario: if a miracle happens, and your commission partner has sold few bookings per year (by few I mean 4 or 6), those clients will be faithful to him. It means they will recommend him to their friends and relatives.
Throughout history, those who adapted themselves always survived.. Be fast learning and reactive, this is all what it takes to win the hundreds of Chinese Tourists per year!
i have worked with the no commission playbook
and I just gotta say this article summed it up so well.
This article is so full of tips and helpfull info
that i will for sure use and apply to my lifestyle
this piece has inspired me to learn more about advertising in china
to boost my business, its great to see such great advice online.
I would like to contact someone for business in the chinese market
is such a great opportunity to diversify and thrive.
Please reach out to us here firstname.lastname@example.org and let’s schedule a phone call
this article has been great to take notes and start discussing how to break into the chinese market and economy flow.
Websites like this are great if you are developing a business designed for a competitive market like the one in China , ive learned so much in the past months thanks to this!!
It actually makes a lot of sense that you don’t work on commissions
Im interested in contacting you guys for business in the future.
Its interesting the different strategies companies use in different markets
it is super important to connect with the company you are working with specially if its abroad
in a market you quite know.
I’m based in south America and will soon be developing
a company with strong ties to the Chinese market.
Me and my husband own a craft beer company
and would like to export towards the Chinese market!