By opening up to more merchants, the Xiaohongshu social e-commerce platform expands its restrictive vendor account settings to include sellers of all sizes rather than just registered trademarks. This allows the platform to advance its marketing initiative. It seeks to improve the monetization of its users and traffic. The application is one of some content-driven…
Magnificence codes stay inflexible in Chinese society. A pale appearance, cone-molded face and red phoenix eyes, whose external corners slant upwards, are a portion of the properties generally esteemed in female excellence. Extra measures got from the Western excellence perfect embodied in the essences of the present famous people likewise penetrates the aggregate mind. A…
Michael Kors Triples Down in China, how the premium luxury brand did that? From adding a new e-commerce channel to naming a dual-brand ambassadorship to pushing forward a 360 degree Qixi (七夕) marketing campaign, the American fashion brand Michael Kors Michael Kors is making major moves in China Michael Kors is making major moves…
Top of the line Baijiu to Drive Chinese Alcohol Market Growth The world’s most well-known spirit, baijiu, is flushed only in one nation—China. While it is accessible for as meagre as $1 per bottle from accommodation stores the country over, It is the superior finish of the market that sets to drive future development in…
Disorder hit Chinese strip malls this past June when another KAWS and UNIQLO cooperation dropped. Mannequins were stripped, KAWS hashtags stopped up the advanced wireless transmissions, and recordings of developed men fighting over shirts turned into a web sensation. It should be the last section right now association, yet the tremendous exposure appears to…
SKP is hoping to wander into Chengdu Chengdu Transportation Investment Group Co., Ltd. uncovered that it is going to acquaint the Beijing SKP venture with Chengdu and will advance the undertaking arrival (begin assembling or developing?) in the other 50% of the year. Whenever affirmed, this would be a critical advancement to the retail scene…
Esports is a booming global industry where skilled video gamers play competitively. In the same way that traditional sports have competitions in football, basketball, and volleyball, esports encompasses competitions across a variety of video games. Contrary to common perception, esports, even in China is not simply a phenomenon occurring by millennials, the industry is real,…
In 2008, Ecuador declared that its nature had constitutional rights, making it the first country to do so. As a result, Ecuadorians do not treat nature as property, rather they recognize it is a living thing with a right to exist, persist, maintain and regenerate its vital cycles. These aren’t all the strange and interesting…
The Chinese market is quite complicated and different from the various business of the western world. It operates in a different way in terms of consumption priorities, as stated by Ophenia Liang, co-founder, and director of Digital Crew “There is a middle class of 500 million people in China and growing, but these consumers are…