MARKETING TO CHINA AGENCY

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Problems and opportunities in the entertainment industry in China

Problems and opportunities in the entertainment industry in China

2022 the Chinese entertainment industry is changing totally. New regulation, trends, new platforms… it is a total digital revolution linked with stronger governement control ever. Earlier this month, a new regulation was issued in China regarding the entertainment industry. It affects all media: radio, television, internet platforms and affects all actors of the entertainment world,…

Beike and the digitization of China’s real estate marke

Beike and the digitization of China’s real estate marke

China’s property woes got worse last month. Prices fell in new and resale properties amid deeper contractions and investment by developers. This added pressure to the sector in a rare convergence of declines. Beike a game changer for property business? The company is currently developing virtual reality and enhanced reality features for its property platform.At…

New Regulation for the e-Commerce in China
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New Regulation for the e-Commerce in China

China’s market regulator has introduced a series of ecommerce laws Monday to reflect recent developments in the sector. These include livestream sales, user privacy and forced exclusivity. The IPO of the Sharing Economy Giants in China Energy Monster, a Softbank-backed Chinese power bank rent company, has applied for an initial public offering (IPO) in the…

China’s virtual KOL market will be worth USD 235 Million

China’s virtual KOL market will be worth USD 235 Million

The market for virtual influencers in China is only a small part of the larger 100 million RMB KOL marketplace. However, it has great potential. According to iQiyi research, 64% Chinese 14-24 year-olds viewed virtual idols in 2021. KOL marketing meets Augmented Reality Technology: Virtual Influencers in ChinaThere are many types of virtual influencers in…

Boom Chinese Tourists in Iran (because of the Visa)

Boom Chinese Tourists in Iran (because of the Visa)

Increasingly Chinese travellers in Iran after Lifting Visa System The Iran government consented to postpone visa prerequisites for Chinese tourists entering the Islamic Republic of Iran. Chinese voyagers would never again stamp guests’ visas; (source) enabling them to sidestep a US passage prohibition on explorers who have visited the Islamic Republic. “The Chinese are interested…

Western insurance in China
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Western insurance in China

To develop insurance and pension infrastructures while financing infrastructure projects outside its borders, China wants to tap into national savings. With Western-style expertise, the Chinese financial sector, which is now mainly focused on its local economy, wants to provide more complex services by moving closer to Western institutions. The bosses of Western insurance companies like…

The Sino-Moroccan collaboration is getting stronger
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The Sino-Moroccan collaboration is getting stronger

      China and Morocco are business partner. Good news for all tourism players and Morocco Brands that want to sell in China.   The Sino-Moroccan Virtual Forum on Tourism was organized by the Chinese Ministry of Culture and Tourism in partnership with the Moroccan Minister of Tourism. More than 150 participants from the…